Planning weddings is more than just a job — it’s a dream career for many. If you’re passionate about turning love stories into unforgettable experiences and have a knack for details, coordination, and design, starting a wedding planner business might be the perfect path for you.
But like any new business venture, launching your own company comes with a mix of excitement and challenge. From client management to vendor coordination, timeline creation to inventory tracking — wedding planners wear a lot of hats.
The good news? Today’s event management software can take a massive load off your plate. And one of the best tools in the business for new and growing planners is IntelliEvent — a powerful, cloud-based rental and event management platform built to help you organize, streamline, and scale your business with confidence.
In this blog, we’ll walk you through:
✅ How to start your wedding planner business
✅ Essential tools and systems to have in place
✅ How IntelliEvent gives you a professional edge from day one
Step 1: Define Your Brand and Services
Before you jump into bookings, you need a clear sense of who you are and what you offer.
-
What kind of weddings will you specialize in? (luxury, destination, boho, micro weddings?)
-
Will you offer full-service planning, day-of coordination, design and decor, or all of the above?
-
What sets you apart from other planners in your area?
This is also the time to:
-
Choose a business name
-
Register your business (LLC, sole proprietorship, etc.)
-
Build a basic website and social media presence
💡 Pro Tip: Think about how you want to scale. Will you eventually build a team? Will you rent out inventory like décor or furniture? The answers to those questions will help determine the systems you put in place early on — including your software.
Step 2: Build Your Vendor Network
Successful wedding planners are masters of logistics and connectors of great people. Start building relationships with:
-
Venues
-
Caterers
-
Photographers
-
DJs and bands
-
Florists
-
Rental companies
-
Lighting and A/V professionals
Having a trusted vendor network means smoother events and happier clients. With IntelliEvent, you can track vendor details, contracts, availability, and even schedule deliveries or pickups through one centralized platform.
✔️ No more spreadsheets.
✔️ No more missed calls or lost emails.
✔️ Just one place to manage it all.
Step 3: Create Packages and Pricing
New wedding planners often struggle with pricing — especially in a competitive market. Do your research, know your worth, and consider offering tiered packages such as:
-
Full-Service Planning
-
Partial Planning
-
Day-of Coordination
-
Design & Styling Add-ons
With IntelliEvent, you can customize templates for quotes and proposals that look polished and professional, no matter how big or small the job.
When a couple inquires, you can generate an accurate, detailed proposal within minutes — with pricing, services, inventory, and timeline all included. That kind of responsiveness builds trust and closes deals.
Step 4: Stay Organized from Day One (This Is Where IntelliEvent Shines)
Weddings involve countless moving pieces:
-
Timelines
-
Vendor contracts
-
Rental inventory
-
Guest counts
-
Floorplans
-
Budgets
-
Deliveries and pickups
-
Staffing
Without a centralized system, things can slip through the cracks. That’s where IntelliEvent becomes your secret weapon.
Here’s how IntelliEvent helps wedding planners run their business like pros:
Smart Project Management
Keep every wedding organized with a dedicated workspace that includes timelines, tasks, notes, and schedules — all visible at a glance. Collaborate with team members, clients, or vendors easily, even if you’re all in different locations.
Inventory & Rentals
Renting out your own décor or working with rental vendors? IntelliEvent’s inventory management tools track:
-
What’s in stock
-
What’s reserved
-
What’s out on delivery
-
When it’s due back
Never double-book your décor or lose track of what’s where again.
Proposal & Quote Generation
Generate branded, professional-looking proposals in minutes — with custom pricing, services, and inventory included. With everything in one system, you can go from inquiry to booked faster than ever.
Invoicing & Payments
Manage your finances in the same system you use to plan events. IntelliEvent lets you:
-
Create and send invoices
-
Accept online payments
-
Track client balances and payment history
-
Export reports for taxes and accounting
No need for a separate accounting platform — everything is integrated and automated.
Scheduling & Logistics
IntelliEvent gives you tools to build detailed event schedules that account for:
-
Delivery and pickup times
-
Staff and crew assignments
-
Load-in/load-out coordination
-
Vendor arrival times
-
Ceremony and reception cues
Everything stays organized, and nothing gets missed.
Step 5: Build Your Portfolio and Reputation
Once you’ve got a few weddings under your belt, start showcasing your work. Take professional photos (or hire a photographer), and ask for client testimonials. Update your website, Instagram, and directories like The Knot or WeddingWire.
As your bookings increase, IntelliEvent scales with you — whether you’re managing 5 weddings a year or 50. Add new team members, inventory, locations, or services without ever needing to overhaul your systems.
Final Thoughts: You’ve Got the Passion — Let IntelliEvent Handle the Chaos
Starting your own wedding planner business is incredibly rewarding, but it takes organization, precision, and the ability to juggle a million details at once. The best way to keep your head above water — and wow your clients from day one — is to invest in software that’s built to support your success.
Whether you’re managing a small, boutique planning service or building a full-scale wedding and event business, IntelliEvent gives you the tools to:
✅ Work smarter
✅ Stay organized
✅ Impress clients
✅ Scale your business with confidence
Ready to turn your wedding planning dream into a thriving business? Sign up for a Demo of IntelliEvent today!
Let’s make magic happen — beautifully, professionally, and without the burnout.