This Is
Our Mission
To develop, enhance and support business-critical software for the rental and event industry and use our team’s industry knowledge and experience to act as trusted advisors and partners to our customers.
We Believe
in the Spirit
of Partnership
Our vision is to become the number one solution for business management software in the vertical markets that we serve. We have built our customer base through a strong referral network, which is fueled by extensive training, customer support and professional services. While we continue to provide industry leading software solutions, our goal is to inspire new relationships and collaborate with our users to help them maximize profitability and efficiency.
Quality
We take pride in providing exceptional software, offering proactive support and exceeding expectations.
Teamwork
Our team members work together to provide each customer a positive and cohesive experience.
Partnership
As true partners, we consult with our customers to enhance Lightning to meet their business needs.
Commitment
We build trust and loyalty with our partners and remain committed to the same goals and a successful future.
Leadership Team
Don Romeka
Founder & CEO
Don grew up working for his father’s industrial supply business in Sun Valley, CA, where he developed a passion for entrepreneurship and small business. His father’s constant quote, “It’s not the number of years you live, it’s the number of events you live,” has helped guide Don’s life. He earned his BS in Mechanical Engineering at Santa Clara University then joined Triad Systems Corporation, a leading supplier of software solutions for the automotive, hardlines and lumber industries. After Triad was acquired in 1996 for $200 million, Don moved on to Unocal/76 Products Co., which invested in Don’s MBA at the Monterey Institute of International Studies. While at 76 Products, Don helped roll out their new franchise Auto Pulse for 700 service stations. After 76 Products was acquired for nearly $2 billion, Don started IntelliEvent. He and his wife Tina reside in Monterey, CA, where they raised John, Anna and Abe. Don is an active member of the Silicon Valley Executive Network and loves all sports—especially golf, basketball, SUPing and fishing.
Don Romeka
Founder & CEO
Tina Romeka
CFO & Owner
Tina was born and raised on the beautiful Monterey Peninsula in Carmel Valley. She graduated from Santa Clara University, where she was MVP for the women’s D1 tennis team, with degrees in marketing and Italian. After graduating, she followed in her father’s footsteps with a successful career in sales, working for Consolidated Freightways and Borland International. After her children arrived, Tina returned to her true love of coaching tennis. She also runs her family’s commercial real estate partnership, manages the family’s assets and contributes to business development at IntelliEvent. Tina serves on the board of the Boys & Girls Clubs of Monterey County, where she inspires our youth to become the leaders of tomorrow.
Tina Romeka
CFO & Owner
Andrew Ehler
Chief Revenue Officer
Andrew joined IntelliEvent as a sales associate in 2003. He has worked with hundreds of event professionals during his time at IntelliEvent, successfully collaborating with them to impact their bottom lines. Andrew graduated from California State University, Monterey Bay with a BA in Finance and Entrepreneurship. He has a well-known passion for sports, having played basketball in college and continuing to live vicariously through watching sports in his free time. He has a beautiful daughter, Ashley, who graduated from Baylor University. He is beyond proud!
Andrew Ehler
Chief Revenue Officer
Marc Tedeschi
Global VP of Sales
Marc grew up in Connecticut and graduated from UConn with a BS in Business Finance and a concentration in Computer Science Engineering. Since 1998, he has helped businesses in a variety of rental industries achieve their potential by leveraging technology and best practices. Marc moved to the Houston, TX area in 2006 where he and his family currently live. When he is not working, Marc enjoys fishing, traveling and cheering on his son’s swim team.
Marc Tedeschi
Global VP of Sales
Aaron Tharpe
VP Event Marketing
Aaron grew up in New Mexico and played college soccer in Missouri before returning home to start a family. In 2017, he moved to Monterey and became the Director of Sales at Laguna Seca Raceway. During his time there, he managed partnerships with brands such as Porsche, Lexus, McLaren, Ducati, and Michelin, and collaborated with major event production companies and agencies, including Sunbelt Rentals, Choura, and CSM, Czarnowski.
With over 28 years of experience in sales and more than a decade in event management, Aaron is excited to bring his background to an already event-focused team.
Aaron Tharpe
VP of Event Marketing
Dana Smith
Chief Technology Officer
Dana joined IntelliEvent in 2015, and since that time has been responsible for managing or developing most of our clients’ favorite features in Lightning. If you’ve ever attended an IntelliEvent Profitability Summit in Monterey, you’ve likely seen Dana run the comedy hour, usually listed on the schedule as “Development Discussion.” Alongside Kusal, Dana is one of the friendliest members of the development team and can often be found on collaborative calls with partners to improve efficiency and productivity through tweaks to development or workflow. He has an MBA with a focus on Enterprise Information Systems from California State University Chico and is always looking for his next educational adventure. Outside of the office, he enjoys home improvement projects (he recently renovated his house from bare studs, with some help) and spending time with his wife and dog.
Dana Smith
Chief Technology Officer
Nick Melese
Senior Developer/Strategic Delivery
Nick began his career at IntelliEvent in 2013 as a customer care and implementation specialist, shortly before receiving his BS in Business Administration. He previously spent five years as an IT technician for the Defense Resources Management Institute and the Naval Postgraduate School in Monterey. He also has over seven years of experience in the hospitality industry as a front desk manager. Currently, Nick is on IntelliEvent’s development team, where he enjoys collaborating and developing solutions that help solve business problems and improve efficiency. He is an avid trail runner and backpacker who goes adventuring in IntelliEvent’s backyard, the beautiful Monterey Peninsula and scenic Big Sur.
Nick Melese
Senior Developer/Strategic Delivery
Dana Prelsnik
General Manager
As the General Manager, Dana oversees customer success, training, and implementation efforts and plays an active role in overall company operations. She originally joined IntelliEvent in 2015 as an Implementation Specialist, working with hundreds of partners to train their teams and successfully implement IntelliEvent solutions. Her experience across implementation, customer success, and operations provides a strategic perspective on operational and organizational leadership. A native of the Monterey Peninsula, Dana holds a Master of Business Administration from California State University, Monterey Bay and a bachelor’s degree from the University of San Diego, where she was a Division I softball player.
Dana Prelsnik
General Manager
Brittany Perez
Business Analyst
Brittany joined IntelliEvent in 2022 on the Success Team and is now a Business Analyst, focusing on process improvement, team development, and cross-functional collaboration.
With a background in customer success, leadership, and operations, she brings a people-first approach to building efficient, scalable processes. Brittany holds a Bachelor’s degree in Business Administration – Management and an MBA from California Baptist University.
Outside of work, she enjoys spending time with her husband and children.
Brittany Perez
Business Analyst
Kusal Yapa
Senior Solutions Architect
Kusal started at IntelliEvent as a development intern in 2015 while studying Industrial Engineering and Computer Science at the University of Wisconsin. He joined the team full time in 2016 and today works across many departments as a developer and sales engineer. Day to day, you can find him building new features, supporting implementations, scoping out customizations or just helping our partners however he can. When he isn’t in the office or on-site with our partners, Kusal enjoys playing guitar, piano and more. He’s still in need of some bandmates, so please contact him directly if you need someone funky in your band. Warning: his dancing shoes are always on.
Kusal Yapa
Senior Solutions Architect
Brock D’Amico
Full Stack Developer
Brock graduated from California State University, Monterey Bay with a Computer Science and Information Technologies degree with a concentration in software development. He joined the IntelliEvent development team in 2017, where he works as a full stack developer. He’s always looking to learn new technologies and bring creative ideas to the team to help solve real-world problems. Brock enjoys spending time with his girlfriend and his dog and also enjoys software development outside of work.
Brock D’Amico
Full Stack Developer
Tyler Fraschetti
Special Projects & Development Engineer
Tyler Fraschetti is a Special Projects & Development Engineer at IntelliEvent, based at the company’s headquarters in Monterey, California. A Computer Science graduate from California Baptist University, he is passionate about developing user-focused solutions and improving product efficiency through innovative, scalable technology. Outside of work, Tyler enjoys motorsport photography, golf, ultimate frisbee, and spending time with family and friends.
Tyler Fraschetti
Special Projects & Development Engineer
Jeremy Lund
Full Stack Developer
Jeremy started developing software at a very young age as a hobby. Throughout his career he has been applying those skills to increase efficiency and reduce cost for the companies he’s worked for. Before starting at IntelliEvent he worked professionally in the AV industry for the past 14 years but has been involved with AV his whole life. He held various positions including show site technician, video department head, shipping manager and software engineer. In his spare time Jeremy enjoys playing video games, reading, and exploring the evolving world of virtual reality.
Jeremy Lund
Lightning Development
Andy Bunyard
Success Team Member
Andy works in support, training and development at IntelliEvent. Before joining our team in April 2000, Andy owned an AV production company that specialized in production for a number of pharmaceutical, financial and high tech customers. He has used his extensive background in live event staging and production to effectively understand the needs of our customers and help integrate Lightning into their business practices. Andy also enjoys music, film, cooking, traveling and gardening. He served on a board of directors for a 55 unit condominium corporation and also served as VP of house league operations for Mississauga Minor Basketball, one of the largest basketball clubs in Canada.
Andy Bunyard
Director of Customer Care
Nick Boggan
Senior Implementation Specialist
Nick graduated from California Lutheran University with a degree in Business. He started with IntelliEvent in 2016 in the support department and now works with the enterprise implementation team. Before Nick began training his customers on Lightning, he played professional baseball on both coasts. He’s enjoying the transition from hitting a baseball to hitting a golf ball, even though that hasn’t been going all that well.
Nick Boggan
Senior Implementation Specialist
Daniel Morell
Enterprise Implementations
Daniel started with IntelliEvent in 2018 as a general implementation specialist and moved to enterprise implementations shortly after. Before joining the team at IntelliEvent, he worked in the event industry as an audio-visual technician and touring musician. With his experience in the industry—and as a previous user of Lightning when he was a client—Daniel brings a practical, insider perspective to our day-to-day business.
Daniel Morell
Senior Implementation Specialist
Caroline Hughes
Trainer & Account Manager
Caroline is all about people, problem-solving, and making technology easier to navigate. In her role in Implementation and Training, she enjoys getting to know clients, helping them find their way around the software, and turning those “I’m not sure how to do this” moments into “Oh, that’s easy!” moments. When Caroline isn’t working, she’s probably on or near the lake, enjoying her boat and the beaches of Lake Eufaula, Oklahoma. As a new empty nester, she’s embraced the freedom to travel whenever there’s an empty seat on one of her husband’s flights. Being from the South, where football is life, Caroline can usually be found in the stadium in Stillwater, cheering on the Cowboys of Oklahoma State University.
Caroline Hughes
Training & Implementation
Joseph Villegas
Developer
Joseph Villegas, a Computer Science graduate from California State University Monterey Bay, is a Software Developer at IntelliEvent. He is passionate about developing process-efficient product solutions that make people more effective. Outside of work, Joseph enjoys going to the movies and spending time with family and friends.
Joseph Villegas
Developer
Alex Ashcroft
Software Engineer
Alex Ashcroft graduated from California Baptist University Summa Cum Laude with a degree in Software Engineering. She joined the IntelliEvent team in 2023 as a Software Engineer. Outside of work, she enjoys Sci-Fi novels and going to concerts.
Alex Ashcroft
Developer
Tomas Perez
Developer
Tomas holds a Bachelor of Science in Computer Science from California Baptist University and is a U.S. Marine Corps veteran who served as an infantryman with the 2nd Battalion, 4th Marines. His background combines technical expertise with the leadership and discipline developed through military service. He brings a focused, mission-driven mindset to every project. Outside of work, he enjoys going to the range, spending time outdoors, and being with family and friends.
Tomas Perez
Developer
Joshua Biddle
Developer
Joshua graduated from California Baptist University, Riverside with a BS in Computer Science. He joined the IntelliEvent team in 2022, where he works as a software developer. Josh is from Southern California and enjoys learning about new technology and spending time with family and friends.
Joshua Biddle
Development
Peyton Glynn
Developer
Peyton has worked at IntelliEvent for 4+ years. He started in support learning about the industry and assisting clients. He then moved to a development role, where he now continues to assist clients via bug fixes and custom feature enhancements. When he’s not working, he enjoys working on his car and building computers.
Peyton Glynn
Developer
Christian Reyes
Customer Success/Development
Christian Reyes is the Customer Success/ Development at IntelliEvent. He works closely with the Client Success and Development teams, supporting client requests and data-related needs while helping bridge the gap between client support and development. He graduated from California Baptist University with a bachelor’s degree in Computer Science and focuses on ensuring client feedback and needs are communicated effectively to help improve both internal processes and the client experience. Outside of work, Christian enjoys watching movies and spending time with his cat.
Christian Reyes
Customer Success/Development
Spencer Martin
Customer Success
Spencer Martin is a Customer Success Specialist at IntelliEvent, where he focuses on support, training, and implementation. Born and raised in Monterey County, Spencer graduated from CSUMB with a degree in Business Administration and a concentration in Information Systems. He enjoys finding solutions to customer issues as quickly and effectively as possible. Outside of the office, Spencer enjoys hiking, audiobooks, and spending time at the beach
Spencer Martin
Customer Success
Eric Leon
Support
Eric Leon holds a B.S. in Computer Science from California Baptist University and has experience in software support, software development, and client service. At IntelliEvent, he enjoys helping clients solve problems, better understand the software, and find solutions that make their day-to-day work easier. Outside of work, Eric enjoys video game development, fishing, and spending time with his family.
Eric Leon
Support
Lauren Brach
Enterprise Sales Director
Lauren has been in the rental, staging, event and heavy equipment management software industry since 2004. She proudly joined IntelliEvent in 2019 as enterprise sales director and is inspired by the team’s dedication to its customers. Over her career, Lauren has taken the lead in developing partnerships with some of the world’s largest AV companies through a consultative approach, understanding each customer’s needs and being committed to her customers’ continued success. Lauren is a graduate of Purdue University and enjoys traveling, camping and spending time at the beach.
Lauren Brach
Enterprise Sales Director
Nikolas Photopulos
Special Projects Engineer
Nikolas Photopulos is a Software Solutions Engineer at IntelliEvent, specializing in helping event professionals streamline their operations and get the most out of their business management technology. A Computer and Electrical Engineering graduate from California Baptist University, he brings a strong technical background along with experience across customer support, implementations, and sales. Outside of work, Niko enjoys working on classic cars, playing guitar, and staying active through water polo and fitness.
Nikolas Photopulos
Software Solutions Engineer
Frankie George
Software Solutions Engineer
Frankie George is a Software Solutions Engineer at IntelliEvent based out of Northern Kentucky. A Media and Religious Studies graduate from Penn State, he’s spent over fifteen years in the cinema production industry and was a long-time IntelliEvent user before joining the team in 2025. He seeks to share his knowledge of rentals, events, and IntelliEvent to better assist newcomers to the platform streamline their operations and maximize their expansion of profitability. Frankie is an avid collector of all things action figures and comic books, and he is authoring a fantasy book series soon to be released.
Frankie George
Software Solutions Engineer
Uros Pavlovic
European Project Manager
Uros is based in Belgrade, Serbia, and has a Telco background, where he managed many customer-facing projects and supported them in finding the best possible solutions for their businesses. He loves sports, Legos, and he is a big gamer and movie buff.
Uros Pavlovic
European Project Manager
Richard Haigh
Director, European Business Development
Richard Haigh is Director of European Business Development at IntelliEvent, driving the company’s expansion into the European corporate events and AV/staging market. Based in the Wimbledon area of London, he brings a wealth of international experience as a Tennis Chair Umpire, officiating at Grand Slam tournaments and the Olympic Games. Outside of IntelliEvent, Richard is an entrepreneurial multi-venture founder, running businesses across e-commerce and hospitality. He’s also a keen road cyclist and Liverpool fan.
Richard Haigh
Director, European Business Development
Phaedra King
Solutions Consultant
Phaedra King is a Solutions Consultant at IntelliEvent, based in London, where she is helping drive the company’s growth across the UK and Europe. With a First Class degree in International Business Management, a background in experiential events, and proficiency in Spanish, she enjoys building strong relationships with clients and helping them find the right solutions for their business. Outside of work, Phaedra enjoys travelling, keeping active, and making the most of everything London’s events scene has to offer.
Phaedra King
Solutions Consultant
Anna Zeni
Marketing Coordinator
Anna Zeni is a Marketing Coordinator at IntelliEvent, where she focuses on creating content, supporting events, and developing marketing initiatives that strengthen the company’s brand and connect with customers across the event and rental industry. A Public Relations graduate from California Baptist University with a minor in Marketing, she brings a strong background in communications, branding, and relationship building. Outside of work, Anna enjoys traveling, spending time at the beach, trying new coffee shops, and spending time with friends and family.
Anna Zeni
Marketing Coordinator
Jared Snyder
Enterprise Account Manager
Jared graduated from Nicholls State University in Thibodaux, LA and earned his Master’s from National University. He played minor league baseball for five years for the Chicago Cubs and then spent 17 years in education as a high school history teacher and baseball coach. Jared joined IntelliEvent as an enterprise account manager working with strategic clients across North America. He now runs Master Repair, the auto shop portion of our business, where he leads the support and sales team. Jared enjoys spending time with his wife and family and watching his kids play sports.
Jared Snyder
MR Sales / Support
Armida Herrera
Controller
Allyson Ryan
Digital Marketing Specialist
Allyson graduated from California State University, Chico with a BS in Special Events & Tourism. She joined the IntelliEvent team in 2018, where she works as the Digital Marketing Specialist. Prior to joining the team at IntelliEvent, Allyson worked at the Monterey County Convention & Visitors Bureau where she managed the website, social media channels and content marketing initiatives. Allyson has lived in Monterey for 11 years and enjoys spending time with her family, wine tasting and hiking.
Allyson Ryan
Digital Marketing Specialist
Community
Connection
We’re grateful for the successes we enjoy at IntelliEvent and strive to pay it forward. We proudly support Event Pros Take Action as they assist recovering communities affected by natural disasters. Additionally, we partner with California State University Monterey Bay and California Baptist University (CBU) through their internship programs, taking a cohort of interns every summer to help train the next generation of marketing, development, and event professionals.